A Letter to Cable TV Executives
Back in 2015 I started to ask fellow cordcutters a very simple question that I believe really tells us a lot about how people feel about their cable service.
The question I asked was: “If you had a chance to speak to an executive at one of these large cable companies – what would you want them to know?
The responses I have received have been very insightful and I believe paint a clear picture of the change consumers want to see.
For a full list of the tweets used
to compile this list click here
Highest Paid TV Executives
Before we get into what Cord Cutters have to say, lets take a look at a list of the highest paid TV executives as of 2015:
- Former Time Warner Cable CEO Rob Marcus
- Total compensation (2015): $92,300,000
- Salary: $22,600,000
- Comcast CFO Michael Cavanagh
- Total compensation (2015): $40,646,246
- Salary: $1,800,000
- Comcast CEO Brian Roberts
- Total compensation (2015): $36,248,269
- Salary: $2,928,748
- AT&T CEO Randall Stephenson
- Total compensation (2015): $25,145,914
- Salary: $1,741,667
- Former Cablevision CEO James Dolan
- Total compensation (2015): $24,574,453
- Salary: $2,000,000
- Verizon CEO Lowell McAdam
- Total compensation (2015): $18,343,660
- Salary: $1,661,538
- Charter CEO Tom Rutledge
- Total compensation (2015): $16,361,387
- Salary: $2,000,000
- AT&T Entertainment Group CEO John Stankey
- Total compensation (2015): $10,040,810
- Salary: $941,667
Cord Cutters Speak Up
Below is a list of my favorite responses over the last 2 years – in chronological order:
@JoeWatchesTV That overselling their systems, not having the tech backup to actually service subscribers, is what kills them.
@ToutouleNtoya They need to give their customers what they want. Affordable service because their real competitors are
@StrmgMedPlyrRev I would tell them that I could reinvent their company for half the salary they get. #TheyAreDinosaurs
@CoastalReturns Why they didn’t think of Netflix first





@murfdog If you want to save your company look to the streaming model it works. Save the money of high priced transmitters & use IPTV
@channel_clear That their industry is rife with corruption when you consider the number of Pay TV “Only” buildings.



@Icedewd Overpriced!

@K_Crosetto All I need is 25 channels – let me choose the ones I want. Do that and we would come back.
Tell execs we don’t want hundreds of stations. Don’t want house phone. Need cheaper internet.
@pckarma112 That they are despised and cause more stress than a heart attack. A question. How much is enough?
Do you have to steal too?
@sek_ray Their prices are hurting people & causing them to go other directions…
@WeekendSportsUp Offer customized packages or cash your stock options now, cause they’ll be worthless in a few years.
@cmweber01 April 15 2017
We don’t need you, better think outside the box if you want customers.

@_CouchPotatoes April 15 2017
That they better rethink how they do business and let people choose what they want for less money or they’re goners.
@johnjpriest1 April 17 2017
Hope you enjoyed your time on top. It is quickly coming to an end your customers hate your company!!!
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